Red Bird Produce Investment Promo
Partnered with Honeycomb Credit to promote an opportunity for the community to invest in Red Bird Produce, a local boutique grocery store.
Brief
Honeycomb Credit needed a video to promote a community investment round for Red Bird Produce, a boutique grocery store in Birmingham, giving local investors a reason to back a neighborhood business.
Approach
We handled concept, logistics, filming, and the edit in a single on-location production day, pairing an on-camera interview with the owner with b-roll of the store.
Result
A 4K horizontal promo for the campaign page and a vertical cut for social, both delivered from the same shoot.